Social media marketing started booming in 2010 worldwide, but in Kuwait we were a bit late to use such methodology for marketing and advertising, by 2012 companies and governmental sectors and institutions started to give this type of marketing some attention and people who are in the marketing business or studying media wanted to know more about it.
From my experience in sales and marketing since 1983 and being in the web business since 2002, i made deep researches and contacted experts to know more about this marketing techniques and started practicing it, once i became expert in this field i decided to give classes and workshops and teach this method to others.